Porsche Design

"Design must be functional and functionality must be visually translated into aesthetics..."
Professor Ferdinand Alexander Porsche

The design philosophy of Porsche Design, shaped by the visionary founder Professor Ferdinand Alexander Porsche, has always set standards in form and function. With the first pair of sunglasses with interchangeable lenses in 1978, the P'8478, Porsche Design ushered in an era of innovation and style-defining aesthetics. This heritage lives on in every frame, which convinces not only with its technological superiority, but also with its purist design.